Tag: marketing

How to create a digital marketing strategy for a cannabis cultivation operation

Our cultivator customers usually start a business because they love to grow. It is the passion for cannabis that gets them started, and not necessarily an interest in business operations. But to be successful, at some point every business owner must make sure the accounting, human resources, and compliance aspects of the business are running …

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Cannabis Loyalty Programs

Marketing Your Dispensary with Rewards & Dispensary Loyalty Programs

Creative Ways for Marketing Your Dispensary Marketing your Cannabis dispensary might seem straightforward, given that there are many people who want the products you sell. However, there are always at least two main concerns for marketing a dispensary: first, how will you find new customers, and second, how will you convince them to purchase exclusively …

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420 History

4/20 History & How It Can Affect Your Business

As crazy as it sounds, the worldwide celebration day of Cannabis began with a meet-up to smoke marijuana near a high school. The “Waldos,” as they called themselves, were a group of 5 friends back in the early 1970’s, at a California school, San Rafael High School, who chose 4:20 pm as their ideal time …

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4 Tools and Tactics That Can Help You Market Your Cannabis Business

As a canna-business, you have a lot going for you. According to USA Today, the market in the US has made $8.5 billion between 2017 and 2018, and it’s expected to grow to $23.4 billion by 2022. There’s clearly a lot of money to be made in the cannabis space, particularly as governments and consumers …

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