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How Retail Customers Have Changed

Based on the growth of major online retailers over the past few years, you may think that brick and mortar locations are losing marketshare purely because people prefer shopping online now.  Despite how it seems, that notion is only partly true. Most people, especially millennials, enjoy shopping in person as much as ever. By the …

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3 Ways to Build a Valuable Cannabis Dispensary Loyalty Program

You already know your cannabis dispensary needs a loyalty program. After all, who doesn’t want to encourage customers to come back to your store, get them to visit more often, and have them spend more money when they do? It’s a fact of retail: loyalty programs work, and a cannabis dispensary loyalty program is the …

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How to Create a Cannabis Business Plan

Preparing for a Cannabis Business Plan With so many states creating paths to establish legal marijuana businesses, there is quite a “gold rush” feeling about starting a Cannabusiness. However, the start-up expenses can be steep for an industry with substantial regulations and compliance needs, so you want to do all you can to establish a …

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What this court battle means for your business

The debate over the strength of cannabis trademarks is about to get interesting. There is an unprecedented trademark infringement case taking place between two dispensaries, on originating in Arizona and the other in California. Before we dive into that, let’s understand more about registering a cannabis company. Although the US Patent and Trademark Office has …

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What to know about IP when launching a cannabis company

When launching a cannabis business, entrepreneurs face additional hurdles due to the legal complexities facing the industry, and the prohibition of cannabis at the federal level. Cannabis businesses must deal with a complicated banking regime, licensure requirements, and state and municipal regulatory requirements. In the face of all of these start-up requirements, one crucial aspect …

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Cannabis Laws and Requirements for Business

Understanding the legal requirements for a Cannabis business can be daunting because of the variety of ways that states have chosen to legalize, regulate, and tax Cannabis. However, with some research and planning, you can become prepared to launch a Cannabis-related business legally and successfully.  Types of “CannaBusinesses” As you get started in a Cannabis …

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Dispensary POS System

Dispensary POS Software: 5 Things to Look for in a Cannabis Point of Sale System

POS Software for Cannabis Sales and Compliance Needs Dispensary Point of Sale software helps cannabis businesses to become the most organized, efficient, and productive versions of themselves. The day-to-day keeping of sales records is complex in any industry. As you already know, Cannabis is not an industry with typical regulations; states are continuing to change and grow …

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Cannabis Loyalty Programs

Marketing Your Dispensary with Rewards & Dispensary Loyalty Programs

Creative Ways for Marketing Your Dispensary Marketing your Cannabis dispensary might seem straightforward, given that there are many people who want the products you sell. However, there are always at least two main concerns for marketing a dispensary: first, how will you find new customers, and second, how will you convince them to purchase exclusively …

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420 History

4/20 History & How It Can Affect Your Business

As crazy as it sounds, the worldwide celebration day of Cannabis began with a meet-up to smoke marijuana near a high school. The “Waldos,” as they called themselves, were a group of 5 friends back in the early 1970’s, at a California school, San Rafael High School, who chose 4:20 pm as their ideal time …

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Cannabis Marketing

Cannabis & Dispensary Marketing for 420

Cannabis – A Growing Market With a growing variety of places legalizing marijuana, medical and otherwise, the opportunity to put your dispensary on the map is also growing. Your product may be popular with your existing customers, but there is value in creating an atmosphere of fun and excitement around your business, especially as competition …

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